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An Elegant Example of Agency Evolution Encompassing PR, SEO and Digital Marketing Every element of marketing now has a digital signature that can be interwoven into a focused net that captures and nurtures leads. Click Here A Boutique PR and Digital Marketing Agency...
MEMORIAL DAY, AMERICA 2.0 AND ROLLING THE GRILL TO THE FRONT YARD

MEMORIAL DAY, AMERICA 2.0 AND ROLLING THE GRILL TO THE FRONT YARD

INTRODUCTION The “new now” leads to the “new normal” which seems to be about two years out—so what do we do “now” to get there? As businesses, what messages do we get out there, what behaviors do we encourage, what bridges do we build? The coronavirus pandemic has...
Anatomy of COVID-19 Communication Leaders

Anatomy of COVID-19 Communication Leaders

Leadership Qualities: Empathy, Openness, Accountability What makes a good leader during a crisis? A wrong move could destroy trust and cause confusion, which will only make the problem worse. David Robson of the BBC tells us that a good leader will clarify the problem...
Marketing experts set up shop with a view to the future

Marketing experts set up shop with a view to the future

Here is an article from June 2007 when Mike Emerton and I were just 2 years into BVM (BridgeView Marketing). Have things changed over the past 15-years? Absolutely, but we’ve learned so much! BVM has worked with amazing national and global technology, data center, energy, and power brands including Telx, TierPoint, GE Energy, Server Technology, Power Distribution Inc., BRIDGE Energy, Alert Logic – and hundreds of others. The core philosophy that we built BVM around in 2005 stands strong today – Integrated PR, digital marketing and SEO services need to work in unison to develop brand visibility and support measurable lead-generation efforts. And, pricing needs to be affordable. At BVM, we deliver a more personalized, customized service than any of our larger competitors and at a fraction of the cost. If you want to learn how we do this with a senior team, how we planned for this, let us tell you our story! – Dale Allaire

SUPERCOMPUTER v. NOVEL CORONA

SUPERCOMPUTER v. NOVEL CORONA

Introduction The fight against the novel coronavirus [COVID-19], perhaps the worst scourge since the influenza epidemic following World War I, will take the best minds and equipment that the public and private sector can muster. This is why at the end of March, the...